Blog Content Generator
From a blank page to a publish-ready article.
Content creation takes creativity, research and optimisation — and usually far too long. We built a tool that pairs human judgement with machine speed, so teams can publish consistently without cutting corners.
- Type
- In-house product
- For
- Creators & marketers
- Status
- Live
- Services
- Product strategy, UX / UI design, AI integration, Full-stack development
From a blank page to a publish-ready article.
Traditional content workflows produce inconsistent quality and slow turnaround. We wanted to see how far thoughtful AI tooling could take a small team.
The result powers parts of our own Journal — and is available for anyone to try.
Make AI writing genuinely useful: fast, on-brand and search-ready — not generic.
Content creators
Bloggers and writers who need to keep a consistent publishing schedule.
Marketing teams
Professionals creating SEO-optimised content for campaigns.
Small businesses
Owners building thought leadership through content.
Agencies
Teams scaling content production across many clients.
How we got there.
Research & planning
Mapped content-creation pain points and designed the ideal workflow.
Multi-model AI
Integrated and tested multiple models, including OpenAI GPT and Claude, for quality and range.
Real-time experience
Serverless and edge functions for fast generation with live editing and suggestions.
Testing & launch
Iterated on output quality and UX before a public launch.
- Topic research & outlines
- AI drafting with multiple models
- Built-in SEO optimisation
- Real-time editing
- Templates for content types
- HTML, PDF and Markdown export
Stack
Hours become minutes
Engaging, SEO-optimised drafts in minutes instead of hours.
Consistent quality
A steady tone and structure across every article.
Scales with the team
More content without a proportional increase in effort.
Platform Commons
A clear, inclusive home on the web for technology built for good.
06/Start
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Tell us where you are and where you want to be. We'll reply within one working day with honest thoughts — and a plan if it's a fit.
